BOB ATLAS is a Strategic Advisor and President of EBG Advisors, Inc. He serves as an executive consultant on strategy, policy analysis, program development, and performance improvement for health care providers, payers, policymakers, product makers, investors, and others. He is highly knowledgeable about managed care and accountable care, health services management, health care finance, and the formation of value-generating partnerships.

Mr. Atlas has more than three decades of experience as an advisor to senior leaders and governing authorities in the health care industry and the public sector, and as an executive manager of professional services firms.

Most recently, Mr. Atlas served as an advisor on Medicaid reform to North Carolina’s Secretary of Health and Human Services. From 2005 to 2013, Mr. Atlas was Executive Vice President and Chief Operating Officer of Avalere Health. He oversaw Avalere’s strategic advisory and research services for the nation’s leading health care payers, providers, life sciences companies, foundations, consumer organizations, and public agencies.

Mr. Atlas was previously President of The Lewin Group, a premier consultancy in health and human services. Early in his 15-year tenure at Lewin, Mr. Atlas directed its managed care practice and aided many states and health plans in implementing Medicaid managed care programs. He then added its health organizations strategy practice to his portfolio.

During the 1980s, Mr. Atlas led the consulting practice of Jurgovan & Blair, Inc. (later American International Healthcare), supporting the early formation of the managed care industry and the growth of what is now called Medicare Advantage.

In the late 1970s, after receiving an M.B.A. in Health Administration and Finance from The University of Chicago Booth School of Business, Mr. Atlas served as a commissioned officer in the U.S. Public Health Service. He worked as a program analyst in Medicare’s Health Standards and Quality Bureau and later as a regional representative in the Office of Health Maintenance Organizations.


  • University of Chicago (M.B.A., 1977)
    • Booth School of Business
  • Oberlin College (B.A., 1975)