Marketing Best Practices in Light of the SUPPORT for Patients and Communities Act: Trends in Behavioral Health Webinar Series
Watch the Video on YouTube or Here:
Kathryn F. Edgerton – Partner, Nelson Hardiman
Anjali N.C. Downs – Member, Epstein Becker Green
There is a confluence of national and local public policy developments regarding mental health, substance use disorders (SUD), and treatment. The federal government, working in partnership with states, addresses behavioral health issues and establishes and enforces minimum standards. States, however, have significant power in making decisions—mental health regulations and available services can look very different from state to state, and even from county to county.
Please join Behavioral Health Association of Providers, Epstein Becker Green, and Nelson Hardiman for a winter/spring webinar series that will address topics highlighting the accelerating legal and policy issues for the behavioral health industry.
Topics for the March 7 session:
While the industry has long recognized the harm and abuse that results from “body brokering” and the improper use of “sober homes,” the SUPPORT for Patients and Communities Act criminalizes deceptive and misleading marketing practices that may still be used by some SUD providers.
This webinar will discuss the current state of SUD-related marketing activities and will equip well-intentioned SUD providers with the resources to recognize marketing pitfalls, including activities that are now illegal. Your reputation as a provider is an essential asset, and this webinar will help you understand how to effectively market without placing your organization in legal jeopardy.
Have questions? Please contact the presenters or Keith Clarke at [email protected].